Social Evolution
The issue has been doing the rounds in my head for sometime now, it started with a question on LinkedIn about companies using CSR only for PR purposes, and […]
Carp
I usually don’t pay much attention to car and bike ads, primarily because I am not their target audience, at least for now, and from a brand pov because, […]
Social Ambassadors
Yes, it is the age of conversation, but in India it is also the age of brand ambassadors. And not just the average Joe Ambassador, but ones who blog. […]
The Stage of Conversation
Branded networks, that’s what the new property from Nautanki.tv (read the comments section) YouTopia is going to be. (via agencyfaqs). Update – This is going to be called spaces, […]
Opacity
Read two interesting posts, seemingly not very connected, but actually so. The first one was here, (don’t miss the article it has linked to either) and it talks about […]
Mo Brand Ambassadors
I just realised that I totally forgot about Abhi B (or Shaky B, depending on your levels of dislike. Oh ok, I’ll stop. Can’t even be a bit nasty […]
Ad-vanced Processing
No, don’t go away, this is not a tech post. And stop sniggering, one day I will write a tech post. Hell, if Laloo can blog…There’s been a spate […]
Trust they’re connecting people
I just realised that I totally missed this one – The Brand Equity Most Trusted Brands Survey, at least writing about it. Unforgivable, but let me try to redeem […]
Driven
Its been a while since 1983. 25 years, and as the car maker which transformed the Indian automobile scene with their very first car in that year, its reason enough to […]
First Life
MMOGs have always fascinated me, but I have never managed to get hooked on to Second Life. And I’m yet to read Neal Stephenson’s Snowcrash, though its been on […]