The In thing
A few days back, I had written about wanting to see an internet entity’s brand campaign. And within a few days, as if on demand, the in.com TV commercials […]
Tele Visions
Its been a while since I saw impressive ads on the tube, and that added to the negligence towards the brands’ part of the blog. So, here’s a look […]
Yodel Tales
I’ve always wanted to catch a big web entity’s brand campaign. No, Zapak and Rediff are not included because those were more product feature led campaigns, mail or to […]
Brand new media
While reading up on the original premise of this blog – brands, I came across a couple of interesting articles that spanned both my interest areas – brands and […]
Twitter Updates
While the last post covered some ground in terms of social media, an entity which was conspicuous by its absence was Twitter, perhaps the social media tool that I […]
Blurring Social Networking lines
ET had a story sometime back on how sites like Facebook, LinkedIn etc are helping SMEs and entrepreneurs gain business. It adds on to my belief that when the […]
Communities and Brandstreams
Last week, I’d written about transparency in organisations, and touched upon something that’d force transparency on them – conversations about them. While conversations can happen on the organisation itself, […]
Face it
After the not-so-great response to Facebook’s Beacon ads, it was interesting to watch how Facebook would deal with the advertising and the issue of privacy. In an Indian context, […]
Leaps of faith
The new Samsung TVC, starring Aamir Khan has been airing for sometime now, and I’m still trying to figure out exactly what it means. I’m okay with a brand […]
Copy Paste
There was an interesting piece I read about the way Cuil, the new search engine I’d written about earlier. In that post, the author compared Cuil to toilet paper, […]