(In the News) Self Declaration : Advertising in India
Context The self declaration directive by the Supreme Court has created a mini tsunami in the advertising world. Starting June 18, 2024, all advertisers and advertising agencies have to […]
Context The self declaration directive by the Supreme Court has created a mini tsunami in the advertising world. Starting June 18, 2024, all advertisers and advertising agencies have to […]
The metaverse is increasingly becoming a frontier for tech companies to deploy the narrative that suits them. Even as AR and VR tease out the various possibilities, what could it all lead to?
I’m still stuck on the narrative of consumption – both on the intent and interest front, as I wrote in Intent, Interest & Internet Dominance, as well as on […]