Social Inside
There’s quite a funny video that has got almost 50,000 views by now on YouTube. It is titled ‘The Social Media Guru’, and in case you haven’t seen it […]
Wavering
My twitter stream over the last weekend and to a certain extent this week too, was dominated by Wave. People asking for invites, writing about their first impressions, cracking […]
Brand Chats – Google & Godin
Last week, Seth Godin’s company Squidoo launched “Brands in Public” (BIP from now), a service which creates pages -‘public-facing dashboards’ that aggregate conversations about brands on Twitter, YouTube and […]
Social deluxe
Sometime back, Mashable had an interesting post on luxury brands and social media. While a few points were raised on the challenges, the one that interested me most was […]
Big brands, small ideas
I ended last week’s post with a note that social media services provide brands a way of having their lifestream online, and weaving themselves into the consumers’ context. Last […]
Bloody cool. They’ve earned it. Cheers.
Ok, that was a fairly long and (to some of you) meaningless title, but that was the only way I could think of, to connect the three brands whose […]
Reading beyond the obvious
As a regular user of Google Reader, I was happy to see that a couple of weeks back, Google deemed it important enough to carry out a few changes […]
Brands – Maturity, Transparency, Objectivity
On the day that gay sex was made legal in India, I had wondered aloud on Twitter, whether condom brands like KS, Moods or even a deo brand like […]
Aggregation and Segregation
The ‘Morgan Stanley report‘, compiled by their 15 year old intern- on how teens (UK ) consume media- released a few days ago, got less than an enthusiastic response […]
Revenge of the corporate website?
A few weeks back, there was a discussion on one of the LinkedIn groups I’m part of, on whether the corporate website is becoming irrelevant, and whether there was […]