The transience of consumption & marketing
Rajesh wrote a very interesting post recently on ownership, and how it would impact brand/marketing/purchase. My own view of ownership has undergone a massive change in the last couple […]
An Internet of Things narrative
Towards the end of last year, I’d written a post on the ‘social product‘. Its premise was that given social’s conversion to media, the opportunity for fulfilling social’s initial […]
All hands on deck
Since tis still the season of predictions and ‘looking forward to in 2011’, and because I brought up the subject of brand agencies reshaping themselves for the future, I […]