The Fifth Estate?
I remember an almost-discussion on twitter a while back, with shefaly and gkjohn, on whether was a tech company or a media company. The context was the Android getting […]
De-privacy
The Twitter discussion last week with Surekha and Karthik, was mostly about attribution, but it had another facet to it – privacy. Last week, a childhood photo of mine […]
Brand Chats – Google & Godin
Last week, Seth Godin’s company Squidoo launched “Brands in Public” (BIP from now), a service which creates pages -‘public-facing dashboards’ that aggregate conversations about brands on Twitter, YouTube and […]
Reading beyond the obvious
As a regular user of Google Reader, I was happy to see that a couple of weeks back, Google deemed it important enough to carry out a few changes […]
Revenge of the corporate website?
A few weeks back, there was a discussion on one of the LinkedIn groups I’m part of, on whether the corporate website is becoming irrelevant, and whether there was […]
Mob bile
Facebook recently launched Live Stream Box, which allows webmasters to stream relevant real time status updates on their site. Users can log in with Facebook Connect and post updates […]
Its trending, trending..gone
Much of last week’s discussions online revolved around some interesting news about, well, Twitter 🙂 . From the Twitpocaypse scare (“it will happen because the unique identifier –a signed […]
Zoozoology..and more
The jury is still out (and perhaps permanently so) on who actually won the IPL – the fake IPL player or the Zoozoos. Both massively popular, they even have […]
Social Media – beyond strategy
Unilever CMO Simon Clift, at Ad Age’s Digital Conference, spoke about the increasing role of social media in brand management, and said that the internet allows consumers to hijack […]
The brand…behind the scene
The advantages that social media has to offer are best derived by participating. When brands understand that, we get to see Facebook pages (or profiles) and twitter accounts. While […]