Data beyond social
A couple of weeks back, when I wrote about location based interactions, I’d said that the limits of my imagination prevent me from thinking of anything beyond brand ‘controlled’ […]
Banking on data
There was an article recently at PSFK, which, in addition to the impending data explosion, also talks of the need for brands to invest in technology to mine, analyse […]
Beyond run-of-the-mill
..and I took a look at the last few posts and realised, that the excitement of the Facebook -Google- Twitter three way fight was making me obsessed, and I […]
Nick Niche
Trendwatching has a small preview of the consumer trends of 2009 – half a dozen, to be exact. You can catch all 6 here. The one that interested me […]
Communities and Brandstreams
Last week, I’d written about transparency in organisations, and touched upon something that’d force transparency on them – conversations about them. While conversations can happen on the organisation itself, […]